Since 2005, American Eagle Outfitters has partnered with Big Brothers Big Sisters to support its mission of allowing children to realize their potential and create the future they want. Thousands of American Eagle Outfitters associates have participated in the Bowl for Kids' Sake fundraiser throughout the United States and Canada to support Big Brothers Big Sisters programming in their communities.
During the 2012 holiday season, American Eagle Outfitters partnered with Big Brothers Big Sisters to raise funds through holiday gift card donations. For every gift card sold throughout the month of December, we made a small donation on behalf of our customers. In all, we donated more than $117,000 to support Big Brothers Big Sisters of America and Big Brothers Big Sisters of Canada. Dozens of our Home Office and New York Design Office associates also serve as Big Brothers or Big Sisters as part of our local workplace mentoring programs.