Shop by Girl


We name our bras after girls because they support you like a best breast friend. And they come in so many options because friends—like bras—come in all shapes and sizes, too. We group our bras by cup type (pushup or lightly lined) and by coverage (plunge, demi coverage and full coverage). No matter the fit, we’ve got your girls covered!


Our push up bras come in three levels of push, from least (Perky) to most (WHOA!) For a little pick-me-up, look to Bridget or Charley, our Perky pushups (least amount of push on our three-level scale). Five of our girls are Perkier, the medium push level right in the sweet spot for adding extra oomph: Jacklyn, the foam-encased underwire bra, Brooke, the everyday plunge bra, Sunnie Pushup, the Perkier version of our #1 lightly lined T-shirt bra, and Harper, the bra that learns and holds your shape with Softest® memory lift. Our serious standout is Emma: she’s a WHOA! pushup, which means she’ll add one full cup size.


Our lightly lined bras help you stay true to your natural shape and smooth you without adding to your cup size. Some are demis, bras with horizontal necklines that only cover the top half of your chest. Favorite demi coverage bras are Blakely, who also has a racerback-only option, Hannah, who comes exclusively in soft-cotton, Jennifer, the lightly-lined sister of Jacklyn, and Audrey, our multi-way with four different strap options. Other lightly-lined bras are full coverage and support your girls from top to bottom. Katie offers the most coverage in the group, followed by Sunnie Lightly Lined, our best T-shirt bra.


Get to know our girls and find your BFF (best fit forever)! It’s easy with our Bra Fit Guarantee: free shipping and returns on bras.


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