You’ve been asking and we have heard you — all of you! So you say you want to be an #AerieREAL Ambassador? Well, we believe you've got exactly what it takes and we want to hear from you! While there are fun perks like cozy Aerie pieces, cool activations, and being featured on our different platforms, the true reward is…
The Aerie Real Foundation launches its 4th year of partnership with I Support the Girls!
The Aerie Real Foundation is proud to continue making change with I Support the Girls (ISTG), supporting their mission of getting essential items, including bras, underwear, and menstrual hygiene products, to people who need them most. This year, we’re so excited to announce that, thanks to the generosity of the Aerie fam, we are awarding…
Calling all mamas who love to keep it comfy! You asked, we listened: the Mama by Aerie™ collection is here! Mama by Aerie™ is our first collection of tops and bras designed for new moms and moms-to-be. Our Aerie fam told us we needed it – and we agreed. So, after tons of research, wear…
You should feel good in your activewear! The OFFLINE by Aerie® collection is here to keep you comfortable and supported no matter where life takes you. Whether you’re hitting the gym and sweating it out or lounging on the couch, we’ve got your booty covered. We have 4 core collections, each designed meticulously with movement in mind…
We are excited to share our special collaboration with Emily + Meritt, launched January 22nd online and in select Aerie stores! At its heart, Aerie x Emily + Meritt is a story of real friendship and an organic brand connection. Emily Current and Meritt Elliott met as students and bonded over a shared love of…
Finding a bra you love should be empowering. That’s why we’re here with the deets on how to do it! https://www.youtube.com/watch?v=aSD3nfNPL_0 Q: What size bra am I? A: Finding your perfect bra size is a little different for bras than it is for tees and tanks—that’s why there are two more specific measurements used to…
We spoke with Designer Morgan C. and Associate Merchant Martha L. about the launch of our newest activewear collection, OFFLINE by Aerie. Read on below to see what makes OFFLINE different than your traditional activewear brand and what you can expect from the collection. What inspired the team to create OFFLINE? What does the name “OFFLINE”…
We all know that finding the perfect bra can feel like trying to crack a secret code. With so many styles, shapes and sizes out there, how do you know which bra is the right fit for you? Whether you’re heading to a yoga class, glamming up for date night, or running errands, there is…
Aerie Real Foundation™ Grants $100K to Special Olympics
We're excited to announce that, for our seventh year, we're teaming up with Special Olympics through a $100k Aerie Real Foundation Signature Grant. Special Olympics is a non-profit that provides year-round sports training and athletic competition for children and adults with intellectual disabilities. https://youtu.be/GGqHgh4HzQk?si=g5cYNJsfoyJxH3sc For more information about the Aerie Real Foundation™ and our Signature…
No retouching. Accepting beauty without revision was only the first step. We knew there was more. You told us you wanted to see REAL bodies and faces—even as the lingerie industry kept pushing unrealistic ideas. In 2014, we listened and took that step forward. We are proud that we chose to push this new path…
With the launch of our newest activewear collection, OFFLINE by Aerie, we wanted to give you a guide on how to care for your newest sports bras, leggings, and more! Read on below to see how to keep your fave OFFLINE pieces so fresh and SO clean. Turn inside out When you’re washing your sports bra, bike…
After opening our first-ever OFFLINE by Aerie store in CoolSprings Galleria, we’re opening more new OFFLINE by Aerie stories across the country this year! See if a store near you is on the list & come check out your new space. We hope to see you soon! At OFFLINE by Aerie stores, you’ll be met with a bright and airy layout,…
The beauty of working from home is the flexibility it gives you – not just in your schedule, but in your wardrobe too! Whether you’re hopping on calls or tackling tasks with your coffee in hand, the right work-from-home outfits can help you feel productive and relaxed. Aerie has all the cozy, feel-good pieces you…
Celebrate in Style with Cute Galentine’s Day Outfits
Galentine’s Day is right around the corner – time to gather your closest friends and celebrate the love you share with them! Whether you’re planning a cozy night in, a fun brunch or a night out on the town, the perfect Galentine’s outfit can make all the difference. At Aerie, we have everything you need…
How to Nail the Oversized Trend: Styling Tips for Wide-Leg, Slouchy and Cargo Pant Outfits
The Ultimate Guide for Baggy, Wide-Leg and Cargo Pant Outfits Fashion trends may come and go but some styles have a way of sticking around and evolving with the times. Baggy pants, wide-leg pants and cargo pants are three styles that have made the ultimate comeback. Whether you're embracing the laid-back vibes of the slouchy…
Put a little love in your undie drawer! Our 4 new intimates collections – Superchill, SMOOTHEZ by Aerie®, your #1 fave Sunnie® and Showoff – all include comfy undies that match back to your favorite bras & bralettes. Aerie undies are here to keep you feeling good in your fave fits, prints and tried-and-true fabrics.…
During these chilly winter months, nothing is better than a cozy Aerie sweater! Whether it’s a wool cardigan or cozy chenille sweater, a little attention can go a long way in maintaining your favorite knits. We want you to enjoy your sweater for ALAP (as long as possible), so that’s why we’ve put together this…
Let’s dive in! Finding a swimsuit you love should feel empowering, not confusing. Aerie is here to help with so many swim fabrics, designs, and styles that you’ll feel GREAT in. Let’s talk about our swim fits and what makes each of them amazing for soaking up the sun. At a Glance The Tops: Scoop,…
We know your leggings are more than just clothing – they’re your go-to for lounging, lunging and living your best life. No matter what you're up to, keeping your leggings looking fresh and fabulous is key. Got questions about washing, drying or dealing with mysterious fuzzies? Check out our FAQs below to keep your fav…
Our Aerie Real. Period.® Underwear: Better & In More Fits Than Ever!
Reintroducing... our Aerie Real. Period.® Undie, now in three amazing fits! When comfort & protection are what you need most, this worry-free undie is there for you. Period. We heard your call-outs about our undie feeling bulky, so we updated the gusset to be shorter and more comfortable. We also updated our fabric from two…
It’s never been more important to make the planet a better place. See how you can help this Earth Day and EVERY day! All year long, we’re proud to partner with Free The Girls on a bra donation and recycling program. Every bra (any brand or style) that you donate in an Aerie store will help create…
We’re inspired each day by the stories you share that show how you’re #AerieREAL. This week we’re sharing the story of 26 year-old Ashley Williams, a graduate of University of Southern California who has used her focus in broadcast and digital journalism to launch her own inspirational social network, RIZZARR. Read on below to learn more about Ashley and to follow her journey!
Meet Ashley Williams, our Follow Her Friday feature of the week!Aerie: Hi, Ashley! Can you tell us a bit about RIZZARR?
Ashley: Rizzarr is based on the concept of the ripple effect… how one person can generate ripples of change in the world that can impact numerous people. RIZZARR is a news website that is combined with a social network and is targeted to Millennials. We have an editorial team but we also have a team that works on our product development and managing the social network element. Users can connect with, chat, and inspire their friends and other users from all around the world, but they can also post writing to their profile or submit it to the RIZZARR team to review, edit, and publish out to our main audience. I believe this is a new form of journalism that young people can take part in and really begin to take part in creating change that they wish to see and to disseminate changes or initiatives happening in their community.
Aerie: We love your entrepreneurial spirit. What is your ultimate dream job?
Ashley: I think my ultimate dream job is doing what I am doing now, which is to own and manage my own company as well as to use it to inspire, empower, and uplift young people around the world. I would love to travel to different countries too as we scale to help with the company’s development. My other ultimate dream job that I wanted was to host my own show for a major news company. I am very thankful to have been given this opportunity early in my career and to been able to see that come to pass.
Ashley loves to travel! Here she is in Egypt near the Sphinx. What a shot!Ashley in Spain during her study abroad experience in college.Aerie: Do you have a role model? If so who is he/ she and why does he/ she inspire you?
Ashley: I do. For me, my role models are Sara Blakely, Oprah Winfrey, Steve Jobs, Chris Guillebeau, President Obama, and my parents. I really admire these individuals because they defied the odds and they stuck to their ultimate passions and dreams, despite all of the setbacks or situations they encountered. They never gave up on their dreams or what they believed in and they have led people to believe that anything is possible and that they too can put a dent in the universe. They just have to believe in themselves and never give up.
Ashley and her BFF Anna visiting the Getty Museum in college.Aerie: What does being #AerieREAL mean to you?
Ashley: It means fully and authentically embracing who you are, who you want to be, and who you will become while never allowing naysayers, doubters, or haters get in the way. Living your life to the fullest with no regrets.
Aerie: Do you have a favorite quote or mantra? Do tell!
Ashley: I do! It’s by Steve Jobs: “Because the people who are crazy enough to think they can change the world, are the ones who do.’
And I just love the mantra of these:
“We cannot become what we need to be by remaining what we are.” – Max Depree
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs
Thanks for sharing the #AerieREAL love, Ashley!Ashley loves mentoring young people. During her career, she often visits schools to talk about journalism and RIZZARR.Aerie: We must ask – do you have a favorite Aerie bra fit?
Ashley: I like a couple of them. I like Jennifer Lightly Lined, Hannah in Strapless and in Multi-way, and Brooke! I think these all really help with elevating my body more and my curves. And honestly, they are just really comfortable and fit how I want to be presented.
Aerie: Last but, not least…do you have a secret skill or talent? Spill!
Ashley: I used to be really involved in acting and still believe it is one of my passions that I will tap into my later in my life. As a result, I can speak in multiple accents.
Thank you, Ashley! Want to stay in touch with Ashley? Be sure to follow her on Twitter and her network RIZZARR on Instagram!