You’ve been asking and we have heard you — all of you! So you say you want to be an #AerieREAL Ambassador? Well, we believe you've got exactly what it takes and we want to hear from you! While there are fun perks like cozy Aerie pieces, cool activations, and being featured on our different platforms, the true reward is…
After opening our first-ever OFFLINE by Aerie store in CoolSprings Galleria, we’re opening more new OFFLINE by Aerie stories across the country this year! See if a store near you is on the list & come check out your new space. We hope to see you soon! At OFFLINE by Aerie stores, you’ll be met with a bright and airy layout,…
With the launch of our newest activewear collection, OFFLINE by Aerie, we wanted to give you a guide on how to care for your newest sports bras, leggings, and more! Read on below to see how to keep your fave OFFLINE pieces so fresh and SO clean. Turn inside out When you’re washing your sports bra, bike…
You should feel good in your activewear! The OFFLINE by Aerie® collection is here to keep you comfortable and supported however you chill, play and move. Whether you’re actually hitting the gym and sweating it out—or couchsurfing, our ~favorite~ sport—we’ve got your booty covered. We’ve made this amazing collection using 6 core fabrics: each designed…
Finding a bra you love should be empowering. That’s why we’re here with the deets on how to do it! https://www.youtube.com/watch?v=aSD3nfNPL_0 Q: What size bra am I? A: Finding your perfect bra size is a little different for bras than it is for tees and tanks—that’s why there are two more specific measurements used to…
We're taking the garden party trend to the next level! We've already given you an amazing floral focaccia recipe and now, we're making a colorful lavender simple syrup. Read on below to see how you can make this pretty syrup in just a few steps. Simple is an understatement! What you need 3 cups water…
Introducing: 4 new Aerie intimates collections! We’ve had a lot of practice making REAL comfy happen. Now, bra & undie matches for your all-day, every-day needs are here. SMOOTHEZ®, Show Off, Superchill & Sunnie® by Aerie are here to make your comfiest bra ever happen. Finding a bra you love should be easy. Shop bra fits for…
We spoke with Designer Morgan C. and Associate Merchant Martha L. about the launch of our newest activewear collection, OFFLINE by Aerie. Read on below to see what makes OFFLINE different than your traditional activewear brand and what you can expect from the collection. What inspired the team to create OFFLINE? What does the name “OFFLINE”…
I Support the Girls is Hitting the Road with a $50k Grant!
I Support the Girls is hitting the road with a new Signature Grant from the Aerie Real Foundation™! We’re so excited to announce that, thanks to the generosity of the Aerie fam, we are expanding our support of I Support the Girls (ISTG) with a $50,000 Signature Grant. In addition to accepting donations for…
It’s never been more important to make the planet a better place. See how you can help this Earth Day and EVERY day! All year long, we’re proud to partner with Free The Girls on a bra donation and recycling program. Every bra (any brand or style) that you donate in an Aerie store will help create…
This season is inspired by all things garden party. That's why we've created this floral veggie focaccia! It's pretty, savory, and an absolute must have. Read on below to see how we made it and how you can, too! INGREDIENTS 1 pack active dry yeast (1/4 oz.)2 tsp honey2 1/2 cups lukewarm water5 cups all-purpose…
Honoring Earth Month! Aerie Awards $50k to the Student Conservation Association
This Earth Month, we’re partnering with The Student Conservation Association. Thanks to the generosity of our Aerie Fam, the SCA will receive a $50K Signature Grant from the Aerie Real Foundation™. The Student Conservation Association (SCA) is the largest provider of hands-on environmental conservation programs for youth and young adults. We're excited to support their…
Calling all mamas who love to keep it comfy! You asked, we listened: the Mama by Aerie™ collection is here! Mama by Aerie™ is our first collection of tops and bras designed for new moms and moms-to-be. Our Aerie fam told us we needed it – and we agreed. So, after tons of research, wear…
We've updated this collection! Learn more about our OFFLINE™ by Aerie pieces here. Some girls sweat and others keep it cool. That’s why we made a collection that works for every body. Forget the makeup. It’s all about you, girl. Namaste. Our collection features all-new sports bras and leggings made for every body and any…
Together, we stopped retouching & started keeping it REAL. Together, we are empowering all people to let their real selves shine. REAL change happens together. REAL change starts with you. https://youtu.be/qQZ7-jF3CwQ Your 2020 #AerieREAL Role Models are a group of 13 changemakers who are all working to make our world a better place right now.…
Put a little love in your undie drawer! Our 4 new intimates collections – Superchill, SMOOTHEZ by Aerie®, your #1 fave Sunnie® and Showoff – all include comfy undies that match back to your favorite bras & bralettes. Aerie undies are here to keep you feeling good in your fave fits, prints and tried-and-true fabrics.…
No retouching. Accepting beauty without revision was only the first step. We knew there was more. You told us you wanted to see REAL bodies and faces—even as the lingerie industry kept pushing unrealistic ideas. In 2014, we listened and took that step forward. We are proud that we chose to push this new path…
We’re inspired each day by the stories you share that show how you’re #AerieREAL. This week we’re sharing the story of 26 year-old Ashley Williams, a graduate of University of Southern California who has used her focus in broadcast and digital journalism to launch her own inspirational social network, RIZZARR. Read on below to learn more about Ashley and to follow her journey!
Aerie: Hi, Ashley! Can you tell us a bit about RIZZARR?
Ashley: Rizzarr is based on the concept of the ripple effect… how one person can generate ripples of change in the world that can impact numerous people. RIZZARR is a news website that is combined with a social network and is targeted to Millennials. We have an editorial team but we also have a team that works on our product development and managing the social network element. Users can connect with, chat, and inspire their friends and other users from all around the world, but they can also post writing to their profile or submit it to the RIZZARR team to review, edit, and publish out to our main audience. I believe this is a new form of journalism that young people can take part in and really begin to take part in creating change that they wish to see and to disseminate changes or initiatives happening in their community.
Aerie: We love your entrepreneurial spirit. What is your ultimate dream job?
Ashley: I think my ultimate dream job is doing what I am doing now, which is to own and manage my own company as well as to use it to inspire, empower, and uplift young people around the world. I would love to travel to different countries too as we scale to help with the company’s development. My other ultimate dream job that I wanted was to host my own show for a major news company. I am very thankful to have been given this opportunity early in my career and to been able to see that come to pass.
Aerie: Do you have a role model? If so who is he/ she and why does he/ she inspire you?
Ashley: I do. For me, my role models are Sara Blakely, Oprah Winfrey, Steve Jobs, Chris Guillebeau, President Obama, and my parents. I really admire these individuals because they defied the odds and they stuck to their ultimate passions and dreams, despite all of the setbacks or situations they encountered. They never gave up on their dreams or what they believed in and they have led people to believe that anything is possible and that they too can put a dent in the universe. They just have to believe in themselves and never give up.
Aerie: What does being #AerieREAL mean to you?
Ashley: It means fully and authentically embracing who you are, who you want to be, and who you will become while never allowing naysayers, doubters, or haters get in the way. Living your life to the fullest with no regrets.
Aerie: Do you have a favorite quote or mantra? Do tell!
Ashley: I do! It’s by Steve Jobs: “Because the people who are crazy enough to think they can change the world, are the ones who do.’
And I just love the mantra of these:
“We cannot become what we need to be by remaining what we are.” – Max Depree
“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.” – Steve Jobs
Aerie: We must ask – do you have a favorite Aerie bra fit?
Ashley: I like a couple of them. I like Jennifer Lightly Lined, Hannah in Strapless and in Multi-way, and Brooke! I think these all really help with elevating my body more and my curves. And honestly, they are just really comfortable and fit how I want to be presented.
Aerie: Last but, not least…do you have a secret skill or talent? Spill!
Ashley: I used to be really involved in acting and still believe it is one of my passions that I will tap into my later in my life. As a result, I can speak in multiple accents.
Thank you, Ashley! Want to stay in touch with Ashley? Be sure to follow her on Twitter and her network RIZZARR on Instagram!