You’ve been asking and we have heard you — all of you! So you say you want to be an #AerieREAL Ambassador? Well, we believe you’ve got exactly what it takes and we want to hear from you!

While there are fun perks like cozy Aerie pieces, cool activations, and being featured on our different platforms, the true reward is letting your real self shine and inspiring others in the Aerie fam to do the same. Read on below to learn more about how you could get involved. 

First, some quick facts: 

• The program started in 2017 across 10 different universities in the nation, with a launch group of about 40 different Ambassadors. 

• We’ve since expanded our reach and are no longer exclusive to universities and schools; our program has already counted more than 385 Ambassadors in its four-year history!  

• Our 2020/2021 program includes 170 total ambassadors, including our first-ever group of Alumni Ambassadors (50 individuals)! 

So what are we looking for?  

Our brand partner YMC will have the full guidelines laid out on their website (where you will also apply — and don’t forget to read the official rules!). But here’s a few main things we like to look for with our AerieREAL Ambassadors: 

The general stuff: 

• U.S. and Canadian citizens who are 18 – 35 years old; including, but not limited to, college students, young professionals, new moms, and powerful people living a variety of lifestyles.

• Social media savvy; well-versed in content creation and active on social media platforms.

The fun stuff: 

• PASSION about Aerie’s mission and brand values; we believe all people should feel good about their REAL selves and we choose to celebrate that with traits like optimism, innovation, empowerment and self-love! 

• PERSONALITY: Your confidence, vibrancy, creativity, authenticity and vulnerability make you stand out. 

• SENSE OF COMMUNITY: You have an engaged and diverse social network, and you use your keen communication skills to keep your community in the loop (REELS and TikTok content a plus!).  

Now, how to apply? 

The big detail you’ve all been waiting for! While you’re welcome to submit your entries at any time, our main recruitment period typically happens once per year (usually in the late spring/early summer timeframe). Applications are submitted through our brand partner YMC:

• Visit the website and create an account.

• Click “Opportunities,” where you’ll want to apply for the “AERIE REAL AMBASSADOR PROGRAM” for the upcoming year (you can only apply once per opportunity, so make it count!).

And the rest is written in the stars! We can’t wait to hear from you. If you have any questions about the position or application process, please reach out to

Catch up on the ARL blog to see what our #AerieREAL Ambassadors have been up to. 

See more

Aerie Fam

#AerieREAL Changemaker Wren Shares Thoughts on Low Vision Awareness Month & OFFLINE

#AerieREAL Changemaker Wren Blae Zimmerman, a blind equestrian show jumper, is putting our OFFLINE by Aerie pieces to the test! In honor of Low…

Aerie Fam

Reflecting on Family for Black History Month with AEO Associates

Family has many meanings, but among them, love often comes top of mind. Just ask Glenda Irby, an Aerie store…

Aerie Fam

#AerieREAL Changemaker Sofiya Ballin Presents: ‘Black History Untold: Love’

On Feb. 13, Aerie hosted a powerful digital screening with our #AerieREAL Changemaker Sofiya Ballin, who presented her latest documentary Black History Untold:…


  1. Ady Mittlestadt

    I love aerie so much! The prices are great and the quality’s even better. Every single product is so comfortable and fits perfectly once you know your size. I’m pretty sure half of my closet is aerie. It’s a dream come true!

  2. Andrea

    I use to be a model and I used to work for Aerie in Montreal. It was always my dream to model for Aerie, I use to ask my agent all the time. I think its wonderful that anyone can model for Aerie now. Definitely an opportunity I would have jumped at before. One thing stopping me? I find the company is not environmentally friendly. I would love to work with Aerie if they started a "Green" campagne so that this great company can reduce waste (packaging) and perhaps use recycled materials.

  3. Julia

    Just submitted my application to be a #AerieREAL Ambassador! Fingers crossed, I have been dreaming about this position since grade 8! Love the brand

Share your comments

Thanks for sharing! Your comment will post soon. We double check first to make sure #AerieREAL Life is always a safe, positive space.